Supporter Growth and Engagement Officer

Internal/External Posting Notice

Title: Supporter Growth and Engagement Officer

Department: Fund Development

Status: Full-time, unionized

Immediate Supervisor: Manager, Marketing & Direct Response

Salary: $67,966.33 - $89,439.04

Level: Band 2

Application Deadline: April 8, 2026

Vacancy Type: Current opening

Oxfam Canada is an affiliate of the international Oxfam Confederation networked in over 85 countries as part of a global movement for change. Our mission is to build lasting solutions to poverty and injustice with a focus on improving the lives and promoting the rights of women and girls. We work directly with communities, partners and women's rights organizations to challenge the systems that perpetuate inequality and keep people poor. Together we seek to influence those in power to ensure that women trapped in poverty have a say in the critical decisions that affect them, their families and entire communities. That’s why we believe that ending global poverty begins with women’s rights.

Oxfam Canada offers a generous compensation and benefits program, but more than that, we offer the opportunity to be a part of our global movement for change. If you advocate for gender equality, are passionate about women’s rights, and share our values of Equality, Empowerment, Solidarity, Inclusiveness, Accountability, and Courage – we want you on our team!

SCOPE OF POSITION:

The Supporter Growth and Engagement Officer is responsible for growing Oxfam’s supporter base by developing content and actions, primarily digital, to engage a variety of audiences around Oxfam’s mission and vision. The Officer will leverage innovative digital best practices and channels to raise awareness around the injustice of poverty and inequality, encourage engagement, deepen Oxfam’s value proposition and inspire action by new and existing supporters.

Reporting to the Manager, Marketing and Direct Response, they will work in close collaboration with other members of the Fund Development department and the Policy, Campaigns and Communications department, to increase the number of active annual supporters who participate in solidarity actions, sign-ups, and advocacy campaigns, and help nurture the supporters journey to becoming a long-term supporter and donor and contribute to the organization’s broader marketing and fundraising goals.

MAJOR RESPONSIBILITIES: (This is not an exhaustive list of duties to be performed)

Strategy, Planning and Execution:

• Participate in planning sessions with department stakeholders to propose, develop and deliver lead generation plans and products (such as quizzes, tripwires, e-books, petition actions, solidarity letters, events) that have broad public appeal and inspire support.
• Coordinate and deliver the annual supporter growth plan, calendar and critical path
• Contribute to the development of compelling engagement-oriented content for key target audiences (advocates, donors, etc.) and for various communications channels (web, social media, print, emails) to support goals and objectives.
• Coordinate initiatives internally and with outside vendors to deliver digital campaigns for mass lead generation and new supporter acquisition, while maximizing ROI.
• Support the fundraising team in the development and implementation of a comprehensive digital strategy to maximize and coordinate lead generation and engagement opportunities through digital channels.
• Strengthen our in-house supporter growth strategy, both organic and paid, in alignment with the fundraising / marketing strategy.
• Work with the policy and advocacy team to develop and deliver compelling advocacy campaigns that create political change and inspire public mobilization.
• Work with the fundraising team as needed to deliver and maximize new supporter welcome automations and other strategies to inspire solidarity action takers to donate
• Work with the communications team to leverage brand partnerships and sponsorships to strengthen Oxfam’s brand, with the primary goal of acquiring new supporters and engage them in Oxfam Canada’s work.
• Support and deliver public opinion polling, as well as brand awareness and brand pulse surveys.
• Lead special projects as required.

Monitoring, Evaluation and Learning:

• Monitor and analyze program performance and effectiveness against benchmarks and KPI’s; produce post-campaign and annual reports
• Run segmentation reports, analyze supporter engagement trends, share insights and make recommendations
• Contribute to the evaluation of outcomes of communications and outreach activities,
• Set up tracking codes and Ensure the data from Oxfam Canada’s lead generation activities is reflected in the CRM (Salesforce and Engaging Networks) and follows existing data mapping rules.
• Monitor the external environment and stay abreast of current trends and best practices in marketing, digital marketing and engagement, e-commerce and digital philanthropy.
• Where relevant, work with external consultants and contractors.
• Other duties as required.

REQUIRED EXPERIENCE, KNOWLEDGE & COMPETENCIES:

• Bachelor’s degree in marketing, business, communications or equivalent combination of experience and education.
• 3-5 years of communications, digital marketing and digital campaigning experience, preferably in a not-for-profit environment.
• Demonstrated knowledge, understanding and commitment to global justice, social change, women’s rights and gender equality.
• Proven track record in Lead Generation campaigns.
• Awareness of digital trends, ability to quickly learn new digital tools and adapt to new technologies.
• Exceptional verbal and written communication skills in English; French an asset.
• Ability to work collaboratively in a team, in a self-directed manner, to prioritize and manage workloads in a fast-paced environment.
• Ability to build and maintain respectful and effective relationships with managers, staff and volunteers
• Experience managing contracts and workloads with multiple third-party contractors, agencies and service providers.
• Knowledge of fundraising principles and/or fundraising experience is an asset.
• Knowledge of Salesforce and Engaging Networks an asset.
• Demonstrated ability to organize, prioritize work and manage multiple projects with high efficiency, accuracy and enthusiasm.
• Willingness to sign and abide by the Oxfam Code of Conduct.
• Demonstrated commitment to feminism, anti-racism, justice, equity, diversity and inclusion.

** MUST be eligible to work in Canada **

We recognize that structural barriers shape experiences and job qualifications. If you don’t see yourself reflected in every job requirement listed in the posting above, we still encourage you to apply!

As an organization and as individuals, we stand against all systems of oppression, violence, and hate. We stand for justice, equity, diversity, inclusion (JEDI) and decolonization within our organization and society at large, guided by our Anti-Racism and Anti-Oppression Principles (ARAO), our Feminist Principles, and our six core values: Equality, Empowerment, Solidarity, Inclusiveness, Accountability, and Courage. Our Strategic Framework 2021-2025 has a commitment to grow as a feminist, diverse and inclusive organization. To that end, we have created an Anti-Racism, JEDI and Decolonization Strategy 2023-2025 with a vision to become a more just, inclusive and equitable organization, unbound by the oppressive systems of racism, white supremacy, patriarchy and the legacy of colonialism that have fueled global poverty and inequality.

We prioritize creating a compassionate, inclusive workplace where everyone feels valued and connected. We are especially eager to hear from women and gender non-conforming individuals, Indigenous peoples, Black and racialized communities, 2SLGBTQI+ individuals, persons with disabilities, immigrants to Canada, and others from underrepresented groups.

If you require adaptive measures during any stage of the recruitment process, please notify us at CAN-FA-Accommodation@oxfam.ca or (613) 237-5236. We are committed to providing accommodations to meet your needs. Oxfam Canada has an accommodation policy for persons with disabilities. The job posting is available in alternate formats.

At Oxfam Canada, we are committed to fair, transparent, and human-centered recruitment and selection practices. We do not use artificial intelligence (AI) in any stage of our recruitment or selection processes currently. All decisions are made by trained human personnel.

Important Note: Offers of employment are conditional upon signing our code of conduct, satisfactory references, and any required screening checks. At Oxfam Canada, we place a high priority on ensuring that only individuals who share and demonstrate our values join our team.

For additional career opportunities, visit oxfam.ca/employment-opportunities. Please note that we do not offer internships or overseas volunteer placements.

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We thank all those who apply, however, only those selected for an interview will be contacted.